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Integrated Digital Marketing Campaign

GreenTech Solutions
Clean Energy
Digital MarketingSEOContent Strategy
Integrated Digital Marketing Campaign - Clean Energy Case Study by IT Guru Solutions

Measured outcomes

2024 — strategy, content, paid media, SEO · Duration: 5 months + retainer

+120%
Qualified leads
5-month campaign
-35%
CAC reduction
Blended paid + organic
4×
Organic traffic
Service landing pages
+85%
LinkedIn engagement
B2B content program

The Challenge

GreenTech Solutions needed qualified B2B leads for commercial solar installations but had low brand awareness and no structured content funnel.

Our Solution

We built a multi-channel campaign: BOFU landing pages, LinkedIn ads, SEO content clusters around commercial solar ROI, and marketing automation for lead nurturing.

Key Results

  • 120% increase in qualified lead generation in 5 months
  • 35% reduction in customer acquisition cost (CAC)
  • 85% improvement in social media engagement
  • 4× increase in organic search traffic to service pages
Integrated Digital Marketing Campaign - Gallery Preview 1 by IT Guru Solutions
"The campaign exceeded expectations. Qualified leads and brand awareness improved significantly within the first quarter."

Michael Chen

Marketing Director, GreenTech Solutions

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